GoPro is coming to terms with reality. Despite its best efforts, it’s just a camera company. The above line was written over a year ago by Mashable’s Kerry Flynn but the line is just as true now as it was in November 2016. SEE ALSO: Facebook releases free music and sound effects for video creators On Monday, GoPro confirmed reports of layoffs, reducing its current workforce to fewer than 1,000 people, and announced it was exiting the drone business. Later, CEO Nick Woodman even hinted he’d be up…

Enlarge (credit: YouTube, GoPro Tutorials) The GoPro woes continue with the release of the company’s preliminary Q4 2017 earnings. To little surprise, the company announced it will leave the drone market once it sells off its remaining inventory of $799 Karma drones. “Although Karma reached the #2 market position in its price band in 2017, the product faces margin challenges in an extremely competitive aerial market,” the report states. “Furthermore, a hostile regulatory environment in Europe and the United States will likely reduce the total addressable market in the years ahead. These…

SanDisk just announced its biggest microSD card yet—but it doesn’t come cheap.  The world’s first 400GB microSD starts shipping in September, and will set you back $249.99 SEE ALSO: Drug cartels are now using hulking drones to smuggle goods over the border The new microSD with adapter is good for 35 hours of full HD video. So it makes sense that SanDisk is marketing this microSD toward action camera and gaming console owners.  This could be a game-changer for drone owners, GoPro enthusiasts, and Nintendo Switch fans View…

Ignore the Wall Street narrativeGoPro is far from dead and still innovating with its cameras. The action camera — CEO Nick Woodman prefers “lifestyle” instead — company released a trio of solid products last year (Hero5 Black, Hero5 session, and Karma drone) with the sole goal of rejuvenating the brand and doubling down on its new mission to make video editing effortless for everyone. At this year’s Mountain Games in Vail, Colorado, GoPro gave a very select group of media a first look at its next game-changing product:…

After a troubled start in the U.S. that culminated in a recall, GoPro’s Karma quadcopter has finally gone on sale in several European countries, namely the U.K., Spain, Italy, Germany, and France The post GoPro’s Karma drone finally takes flight in the U View original article at Digital Trends