Intel’s delightfully nerdy creative storytelling may be no more

So much for amazing drone perfomances: The award-winning internal group will be significantly scaled back, counter to the broader trend toward more in-house agencies.
Bees. With backpacks. That’s what led Intel’s global creative director Teresa Herd to see the potential in the power of having an internal creative team. A few years ago, during a routine business meeting in Singapore she happened to be sitting in on, the presenter flashed a quick slide showing a bee with a backpack

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